DropZone Marketing specializes in effective marketing strategies for the skydiving industry. They help skydiving professionals connect with customers and grow their business via Social Media, Web Design, SEO, SEM, Branding, and Custom Consulting Services. In a recent newsletter, the company featured AXIS Flight School as one of 5 BRANDS KILLING IT WITH CONTENT.
“There are several brands in the skydiving industry doing an excellent job of connecting with their audiences by generating excellent content. An examination of who’s doing it and why it’s so good.
AXIS Flight School has been producing great content from an entertainment standpoint as well as an educational one. Have a look at their YouTube page and you’ll see a huge variety of stuff. Their brand awareness is way up (I wouldn’t know much about them if not for their videos and content in various magazines).
The best marketing resonates. The best way to resonate is to be authentic and use storytelling to showcase who you are. This resonates with Millennials (our number 1 target market) and our general customer base. It’s time to stop selling and start showcasing who we are and why we’re passionate about what we do.” – James La Barrie
AXIS would like to thank James and DropZone Marketing for the shout out.
Building on the success of the famous Vector Festival event in Europe, UPT has spearheaded a group of manufacturers, coming together to deliver a skills camp experience like no other. The goal is to work with top coaches and provide camp participants with a safe and personalized way to further their skills. Number of slots available per each day is limited. Coaches and organizers will come from teams like Fly4Life, SDC Core and AXIS Flight School, and focus on working with a small group of flyers. Participants will be entered into a raffle to win a custom Vector container at the end of the series, along with many smaller prizes during each camp.
In conjunction with each VectorCamp, we at Blue Skies Mag will deliver tips, tricks and interview from select coaches on a variety of topics – especially for those of you that can’t make it to the camps in person!
The first VectorCamp is to be held at Chicagoland Skydiving Center (CSC) August 11-14, 2016, featuring a variety of events and disciplines:
⚬ 10 Way FS Challenge (AXIS Flight School vs. the Grillet family)
⚬ Intro to Canopy Flocking (Greg Rau)
⚬ Angle Leadership Group (Andy Locke)
⚬ Mixed FreeFly Sequentials (Naomi Kotzee)
⚬ Multi Dimensional Wingsuit Flight (Lawrence de Laubadere)
⚬ HeadUp Formations and Big Way Skills (Gareth Bloodworth)
⚬ Intro to FS and Group Belly Flying Skills
⚬ Intro to FreeFly
⚬ Intro to Angle Flying
Originally posted by Blue Skies Magazine May 12, 2016